‘This is what women in sport look like’ – Hunt leads response to Sweeney advert

British sprinter Amy Hunt has emerged as a prominent voice among a diverse group of female athletes voicing strong objections to a recent betting advertisement. The commercial, featuring actress Sydney Sweeney, has sparked widespread controversy, drawing criticism for its portrayal of women. Athletes, including Hunt, are collectively challenging the advert’s messaging, arguing that it misrepresents or undermines the authentic image of women involved in sports. Their response highlights a collective desire to see female athleticism celebrated for its strength, skill, and dedication, rather than through potentially reductive or stereotypical lenses. This united front from the sporting community underscores an ongoing conversation about representation and how women athletes are depicted in popular media and advertising.